No Career Is Safe From Change

Nobody is safe from change and globalization. Just because you survived or even prospered in this current round does not necessarily mean the next one is safe for you also.

And just because you suffered in this round, does not mean that you will not prosper in the next. AnyCareerCouldBenefitFromChange.

Safety Myths:

This strategy is sometimes called NicheFocus?

The danger is that at some point, the less-optimal but cheaper generic solution from someone else will look better compared to your specifically tailored solution. Your overheads need to be paid for by a small market, the bigger players can spread them much more widely. This is why (in another domain) it's difficult to make a success of running a small local shop - supermarkets may have products that don't meet your needs that well, but the price means you shop there anyway.

You can translate the local specialist understanding into a competitive advantage, but you need to have a small market (or other local players will enter it because they note business is there to be had), and a area where your local knowledge provides a big quality improvement.

The small market thing applies to local shops - you don't see normally a row of identical small newsagents etc because they all serve the same local area, and that can only generate enough business to support one. So you end up with a strategy that includes signalling to people how little money there is in this business to discourage them from entering it :)


This is why ConsultingSeemsUnsafeButUnsaferThanWhat?

It is an almost-satisfactory last-resort. Contracts don't always pay well in a flooded market.


See also TheyCanFireMe


CategoryEmployment


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