ManagingExpectations is a key concern of StrategicAlignmentOfItProductsAndServices, and is therefore a concern of your ChiefArchitect. Done well, the IT area will be less likely to be punished at the next budgetary cycle.
The need to be customer focussed has not filtered well through the ranks, see for example a page like EnterpriseCustomers written in year 2000, short but have enough demonstrated contempt.
ManagingExpectations - The Biggest challenge...
The 2004 article of the above title at http://www.cio.com/archive/100104/manage.html put things this way
Practical advice
ManagingExpectations need to include the GoldOwner, perhaps through the GoalDonor, else the lessons of CthreeProjectTerminated may have to be repeated.
References
Nov2005 - Four principles of ManagingExpectations at http://www.cio.com/archive/110105/expectations.html?action=print
CategoryEnterpriseComputingConcerns