Brainstorming can prove to be a powerful group technique.
Brainstorming
- creates new ideas
- solves problems
- motivates and develops teams because it
- can involve members of a team in important issues
- develops a team in working together to provide solutions to concerns
- can be used to make sure everyone is involved in what's happening.
- is not a random activity.
- Brainstorming needs
- a facilitator
- to manage the process
- involve all members
- to manage follow-up actions
- to be structured
- to follow brainstorming rules
Examples of the brainstorming process
Brainstorming when used well will produce excellent results, and will improve the organization, its performance, and will develop team spirit.
See also BlameStorming (a play on the words) and BrainStorm (same meaning, different part of speech).